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Meta Platforms, Inc. specializes in online social networking services. Net sales break down by activity as follows:
- operation of social networking, messaging, photo and video sharing platforms (98.1%): operation of the Facebook, Instagram, Messenger and WhatsApp platforms (3.6 billion active users per month in 2021) ;
- sale of virtual and augmented reality products, software and devices (1.9%): virtual reality headsets (Meta Quest), connected screens (Facebook Portal), wearable devices, etc.
Net sales break down by source of income into advertising spaces (97.5%) and other (2.5%).
Net sales are distributed geographically as follows: the United States and Canada (43.7%), Europe (24.6%), Asia/Pacific (22.7%) and other (9%).

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