Romance is getting powered globally through online dating. Meeting our future romantic partners has changed a lot through desktop and mobile dating which is very hard to ignorewhether you prefer meeting your significant other through online dating or in person.
Traffic Spikes of Dating App
Worldwide preferences in how, when and why we choose who we datehas been revealed through data from Betway online casino. Seasonally, the popularity of online dating sites gets varied. Platform activity is nearly one-third greater between November through the end of February versus the rest of the year according to some recent surveys. Online dating sites are more likely to be used by over half of the online dating usersduring the cold months according to the reports. In order to determine which countries are investing the most into their love lives we have analysed data in response to the increasing demand for and usage of dating apps. In a recent survey among adults age 16 and older are using the online dating apps and websites more.
Free, Paid Accounts
Most of the online dating apps and websites splits the online dating users into two categories, users with a paid online dating account and users with a free online dating account. This free or via paid subscription platform is also used by Tinder which is the most popular dating app all over the globe. By enticing users to access more features that could increase their chances of meeting more people most of the popular dating apps like Tinder, Match Group Inc and Bumblehave flourished from paid subscription services. In Tinder people have to pay $9.99 per month which gives users access to Tinder Plus premium features including:
- Ad free interface
- As compared to one Super Like per day for freeaccounts people get five Super Likes a day.
- From around the world you get swipe and meet people by getting a passport.
- To increase your account’s visibility you get one Boost a month.
According to the reports, Tinder has an increase of 1.5 million users year-over-year and it averaged 5.2 million subscribers in the second quarter of 2018.
Casual and traditional dating services
The survey requires an account be made on either a casual or traditional dating service in order for an adult to be considered an active online dating user. Match.com and eHarmony’s desktop platforms are some of the traditional online dating servicesas in 1995 the services of Match.com got launched and in 2000 eHarmony was founded. Marketing of these websites, Match.com and eHarmony was not done as hook-up or meet-up apps. Instead, the emphasis was made on companionship and long-term romantic interests for the two platforms. China is considered to be the country with the highest percentage of people using dating apps with around 19% users and with 11% paying for the online dating services.