Between finding the perfect presents, tracking packages, making travel plans and checking items off seemingly endless to-do lists, the holidays have a way of putting us all in a hurry. And when a flash sale is about to expire or a text reads that a package can’t be delivered, it’s tempting to take care of it quickly and move on.Cybercriminals are counting on exactly that.
The most convincing scams don’t just exploit technology. They exploit human behavior, tapping into the urgency, generosity and stress that can run high during the holiday season.
According to a 2025 global survey from Mastercard, 72% of consumers shop on unfamiliar websites during the holiday season, yet only 41% say they’re more cautious online at this time of the year. Nearly half admit they’d ignore security warnings for a deeply discounted item.
To me, those numbers tell an important story. We may know what to look out for, but knowing and doing aren’t always the same thing, especially when we’re distracted by everything else on our holiday lists.So before the rush gets the best of us, let’s unwrap a few ways our instincts can work against us — and how to stay one step ahead.
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